In the competitive real estate market, staying connected with clients and prospects is essential. One innovative and effective marketing tool is the business card magnetic calendar, especially with unique features that enhance its value. Here’s how real estate agents can use these calendars to boost their marketing efforts and keep their brand top-of-mind year-round.
What Are Business Card Magnetic Calendars?
Business card magnetic calendars are compact, functional calendars designed to stick to metal surfaces like refrigerators or filing cabinets. They provide both utility and visibility, ensuring your contact information is always accessible.
Unique Features That Make These Calendars Stand Out
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FREE Metallic Print Envelope Sealers with 2+ Box Order: When ordering two or more boxes, you receive complimentary metallic envelope sealers, adding a touch of elegance to your mailings.
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FREE Designer Envelopes: Enhance the presentation of your calendars with stylish designer envelopes—an added value of $15 that makes your mailings more appealing.
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Sturdy Construction: Crafted with high-quality, glossy cardstock, these calendars not only look professional but are also built to last.
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Compact Size: Measuring 3.5" x 6”, each calendar includes a peel-and-stick magnet topper to securely attach your business card, seamlessly integrating your marketing efforts.
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First Class Postage: Mails with a 1 oz. First Class postage rate, ensuring timely delivery and a professional presentation.
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16-Month Calendar: These calendars start in September, featuring a lead-in to the new year with four additional months of 2024 printed on the opening Signature Page.
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Planner Style: The calendar runs from January to December 2025, with easy-to-read dates and space for notes on each day, making it a practical tool for clients.
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Holiday Inclusion: All major US, Canadian, and Jewish holidays are included, making it useful for a diverse clientele.
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Exclusive Signature Page: Start off on a positive note by wishing your prospects a Happy & Prosperous Year, making a great first impression.
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Contact Me Note: The March page includes a friendly reminder for clients to reach out anytime, reinforcing your availability.
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Reorder Form: Located in the Fall section, this form not only keeps you in touch but also invites clients to refer others to you, creating new connections.
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Comprehensive Back Cover: The back cover features a Year-at-a-Glance 2026 calendar and a section for household codes and passwords, adding even more practical value for clients.
How to Effectively Distribute Your Magnetic Calendars
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Early Distribution: Start handing out your calendars in September. This early approach maximizes exposure and ensures clients have them throughout the holiday season and into the new year.
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Engage at Open Houses: Use open houses as an opportunity to distribute your calendars to visitors. This not only provides them with a valuable item but also keeps your brand visible.
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Personalized Mailings: Send the calendars to your mailing list, including past clients and leads. Pair them with a personalized note to enhance the connection.
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Community Events: Participate in local events, fairs, and farmers' markets to hand out calendars and engage with potential clients face-to-face.
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Follow-Up Opportunities: Use the calendar as a conversation starter during follow-ups. Inquire if clients have found the calendar useful or if they have any real estate questions.
Conclusion
Business card magnetic calendars are more than just a marketing tool; they are a way to stay connected with clients and prospects throughout the year. With features that add value and practicality, these calendars help real estate agents maintain visibility and foster relationships. By incorporating them into your marketing strategy, you can effectively keep your brand at the forefront of clients' minds while encouraging referrals and new connections. Start using magnetic calendars today and watch your marketing efforts flourish!